This post is primarily for my peers as sales leaders in startups in the software market. If you are like me, you probably have years of experience selling for great companies where you refined your sales skills. You were a front line and second line manager for several years. You may have also helped some startup companies that didn’t really ever start.
The next in our series “Skinned knees—what an MBA didn't teach you for rebel sales in a software startup”, where we discuss the challenge of finding the right price.
One of the challenges of a new company with a new product is pricing the product. Every software startup struggles with this. It is almost impossible to make the correct decision for all time.
The next in our series “Skinned knees—what an MBA didn't teach you for rebel sales in a software startup”, let’s talk about the challenge of doing a sales pitch for a product that has never been pitched.